GGA + NFL Super Bowl LIV Partnership
To celebrate the 100 seasons of the National Football League (NFL), GGA and the NFL partnered to make an artistic statement at Super Bowl LIV across Miami. A curated group of artists including Tristan Eaton, Dasic Fernández, Joe Iurato, Kelsey Montague, and RISK will be showcasing their work through various platforms all highlighting different aspects of NFL100. For the first time ever, cultural relevance to the city and stadium will play a leading role in the Super Bowl Game Day Ticket and Commemorative Program. The five artists have been commissioned to create and integrate large scale murals, sculptures, and building wraps into the Super Bowl LIV experience like never before.
Additionally, GGA collaborated with Wilson and the NFL to create three limited-edition footballs inspired by the iconic style and colorful culture of Miami. Partnering with Peter Tunney, Tavar Zawacki, and Fluke—artists based around the world and part of the Wynwood Walls collective—these footballs put an international perspective on a uniquely American game that has become a global spectacle.